AI Insights · Timothy · April 2023
Top 5 Social Apps on Android in Europe Q1 2023
In Q1 2023, TikTok, Instagram, Facebook, Likee, and X led the social app rankings on Android in Europe. Sensor Tower data reveals their download, revenue, and active user trends.
In the first quarter of 2023, the top 5 social apps on the Android platform in Europe were TikTok, Instagram, Facebook, Likee - Short Video Community, and X. Let's dive into their performance metrics based on Sensor Tower data.
TikTok from TikTok Pte. Ltd. saw significant revenue, starting at around $4.6M in late December 2022 and peaking at approximately $5.7M in the week of February 20, 2023. Weekly downloads fluctuated, reaching a high of about 1.4M at the end of December and tapering off to around 995K by the end of March. Active users remained robust, maintaining a stable range around 126M throughout the quarter.
Instagram, published by Instagram, experienced steady weekly revenue, peaking at about $15.1K in early February. Download numbers were consistent, with a slight increase from 782K in early January to around 820K by the end of March. Active users saw a gradual decline, from approximately 135M at the start of the quarter to about 132.8M by the end.
Facebook by Meta Platforms, Inc. maintained a stable revenue stream, with a notable peak of approximately $195K in the week of February 20. Downloads remained relatively steady, averaging around 550K weekly. Active users held strong, fluctuating slightly but staying around the 175M mark, with a minor dip towards the end of March.
Likee - Short Video Community from Likeme Pte. Ltd. showed consistent revenue, peaking at about $28.5K in the last week of March. Weekly downloads were stable, averaging around 380K. Active users exhibited a steady increase, climbing from approximately 9.1M at the beginning of the quarter to about 11.4M by the end.
X, under X Corp., saw a dramatic rise in weekly revenue, starting at around $571 in late December and surging to approximately $36.4K by the end of March. Downloads fluctuated, peaking at around 440K in early February before settling around 278K by the end of the quarter. Active users remained relatively stable, hovering around 36M throughout the period.
These insights come from Sensor Tower, providing a comprehensive look at the performance of the top social apps on Android in Europe for Q1 2023. For more detailed insights, visit Sensor Tower.
